Umzi-mveliso we-cosmetic uyaphela ngokungazange ngaphambili. Ngaba uyazi ukuba iqikelekile igqithe kwi-716 yezigidigidi ngonyaka wama-2025? Ukuqala umgca we-cosmetic ngoku kunokufumana inkanuko enkulu.
Ukuqala umgca wakho we-cosmetic kunokubonakala ngathi ufuna ukona, kodwa lithuba legolide. Ngamanyathelo afanelekileyo, ungayikhupha i-niche kwaye ihlangabezana nemfuno yabathengi abakhulayo.
Kule thuba, uya kufunda indlela yokuhambahamba kwemarike, uphuhliso lwemveliso, uphawu, nangaphezulu. Siza kukukhokelela kwinyathelo ngalinye ukuze uqonde umgca wakho we-cosmetic.
Inyathelo loku-1: Khetha i-niche yakho kunye nabaphulaphuli
Ukubaluleka kokuchonga i-niche ethile ngaphakathi kwiShishini leCosmetics
Ukuchonga i-niche ethile kubalulekile kumzi mveliso we-cosmetics. Kuyanceda ukuma kwimarike exineneyo. Ngokugxila kwi-niche, unokuyifumana iqela elithile labathengi. Le ndlela inyusa ukuthembeka kunye nokuthengisa.
I-niche ecaciswe kakuhle yenza intengiso isebenze ngakumbi. Unokwenza imiyalezo yakho kubaphulaphuli bakho. Esi sicwangciso sinendleko ngakumbi kunentengiso ebanzi.
Imizekelo ye-lwits
Kukho izinto ezininzi kumzi mveliso we-cosmetics. Zonke i-cosmetics zendalo zisebenzisa izithako zendalo kuphela. Bayabongoza abathengi bezempilo. I-vegan cosmetics iphephe iimveliso zezilwanyana. Batsalela abathengi abazimeleyo abakhathalelane nezenzo zenkohlakalo.
I-cosmetics ye-ormetics ibonelela ngeemveliso zokuphela. Basebenzisa izithako zepremiyamu kunye nokupakisha okuqaqambileyo. Ezi zibongozo kubathengi zifuna ukubandakanyeka kunye nomgangatho. I-niche nganye ineendawo zokuthengisa ezizodwa ezitsala iziseko zabathengi ezahlukeneyo.
Ukuqhuba kuhlalutyo babaphulaphuli kubaphulaphuli ukuze kuqonde ukhetho lwabathengi kunye neemfuno
Ukuqonda abaphulaphuli bakho ekujoliswe kuko sisitshixo. Qala ngedatha ye-degraphic: ubudala, isini, kunye nendawo. Jonga imikhwa yabo yokuthenga kunye nezinto ozithandayo. Zeziphi iimveliso abazisebenzisayo? Zithini izinto zazo zentlungu?
Uphononongo lophando kunye namaqela ekugxilwe kuwo. Buza imibuzo ngqo malunga neemfuno zabo kunye nezinto ozithandayo. Sebenzisa imithombo yeendaba zentlalo ukuqokelela ingxelo. Iqonga elinjenge-Instagram kunye ne-Facebook ibonelela ngengqondo ekuziphatheni kwabathengi.
Hlalutya iziphumo zakho zokulungisa iimveliso zakho. Ukuhlangabezana neemfuno ezithile kuqinisekisa ukoneliseka kwabathengi. Ikwakhela ubudlelwane obuqinileyo, obuhlala buhleli nabaphulaphuli bakho.
Inyathelo 2: Ukuqhuba uphando olufanelekileyo lwentengiso
Ukuhlalutya abakhuphisana nokuchonga amandla, ubuthathaka kunye namathuba
Qala ngokuvavanya abakhuphisana nabo. Jonga imigca yabo yemveliso. Banikezela ntoni? Chonga amandla abo. Mhlawumbi banophawu olomeleleyo okanye isiseko somthengi othembekileyo. Qaphela la manqaku.
Emva koko, fumana ubuthathaka babo. Ngaba amaxabiso abo aphezulu kakhulu? Ngaba abanazimbangi? Ezi ziindawo apho unokuphucula khona. Jonga izithuba kwintengiso. La ngamathuba ophawu lwakho ukugcwalisa.
Ukuqokelela ingxelo yabathengi ngovavanyo, amaqela ekugxilwe kuwo, okanye ukuzibandakanya kwezentlalo
Ukuqonda abathengi bakho kubalulekile. Sebenzisa uphononongo lokuqokelela ingxelo. Buza malunga nokhetho kunye neemfuno zabo. Uphando lungasasazwa kwi-intanethi ngokulula.
Lungiselela amaqela ekugxilwe kuwo. Oku kunika ulwazi olunzulu. Ungazigcina kwaye ufumane izimvo ezineenkcukacha. Imithombo yeendaba zentlalo sesinye isixhobo esinamandla. Zibandakanye nabaphulaphuli bakho ngamaqonga njenge-Instagram kunye ne-Facebook.
Sebenzisa i-Intermart yoPhando yokuqonda ukuphucula iminikelo yakho yemveliso kunye nokuma
Hlalutya idatha oyiqokeleleyo. Bafune ntoni abathengi bakho? Sebenzisa ezi ntsingiselo zokuphucula iimveliso zakho. Ukuba bakhetha izithako zendalo, gxila kuloo nto. Ukuba bafuna i-toby, bongeza ukupakishwa kwakho.
Beka uphawu lwakho ngokusekelwe kwiziphumo zakho. Chaza into eyenza iimveliso zakho zahlukile. Sebenzisa ingxelo yabathengi ukuphucula kwaye iphumelele. Oku kuqinisekisa iimveliso zakho zivumela iimfuno zentengiso kwaye zivele.
Inyathelo 3: Phuhlisa isazisi sakho
Ukuphuhlisa isazisi esomeleleyo sibalulekile xa uqala umgca we-cosmetic. Kuyanceda ukuma kwimarike exineneyo. Isazisi sakho sophawu kufuneka siphinde siphinde siphile ababukeli bakho.
Ukwenza igama lophawu olukhethekileyo, ilogo, kunye noyilo lwepaki
Igama lakho lophawu, ilogo, kunye nokupakisha bubuso bomgca we-cosmetic yakho. Bamele bakhumbuleka, bahlukile, kwaye banomdla kubathengi bakho ekujoliswe kubo. Cinga ngokuqesha umyili oqeqeshiweyo ukwenza isazisi esibonakalayo.
Xa ubhenela amagama e-brand brand, njongo yento ekulula ukuyibiza kunye nokupela. Ifanele ikhuphe neemvakalelo ezifanelekileyo kunye nemibutho. I-logo yakho kufuneka ilula, iguquguqukayo, kwaye iyaziwa ngokulula. Uyilo lokupakisha kufuneka lusebenze kwaye lubonakalise.
Ukuchaza uthumo lwakho lweBrand, amaxabiso, kunye ne-USP
Ingxelo yakho ye-Brand Brand ichaza ukuba kutheni umgca wakho we-cosmetic ukhona. Ifanele icace, ingqombi, ikhuthaze. Ixabiso lakho le-Bible yiMigaqo yeKhokelo ebiyela izigqibo zeshishini kunye nezenzo zakho.
Isindululo sakho esikhethekileyo sokuthengisa (i-USP) kukubeka ngokwahlukeneyo kukhuphiswano. Sisizathu esinyanzelekileyo ukuba kutheni abathengi kufuneka bakhethe iimveliso zakho ngaphezulu kwabanye. I-USP yakho inokusekelwa kwizinto ezifana:
Ifomula ye-innovative
Izithako ezikumgangatho ophezulu
I-caelty-free okanye i-vegan
Ukupakisha okuzinzileyo
Ubunewunewu obufikelelekayo
Ukuchaza ngokucacileyo ezi zinto kukunceda wenze ibali le-friend. Ikhokelela kwiinzame zakho zentengiso kwaye ikuncede uqhagamshele nabathengi bakho abafanelekileyo.
Ukuqinisekisa ukungqinelana kuzo zonke izinto ezibonakalayo
Ukungqinelana kubalulekile ukwakha uphawu olubonakalayo kunye nonokuthenjwa. Qinisekisa ukuba isazisi sakho sophawu siyaboniswa ngokuzithoba kuzo zonke iindawo zokuchukumisa, ezinje:
Sebenzisa imibala engaguqukiyo, iifonti, imifanekiso kunye nethoni yelizwi. Oku kunceda ukudala amava angenamthungo kubathengi bakho. Ikwayomeleza ubuntu bakho kunye neenqobo zokuziphatha kulo lonke unxibelelwano.
| I-Bradis | Anmistenction Tips |
| Imibala | Khetha iphalethi yombala ebonisa ubuntu bakho brand kwaye uyisebenzise rhoqo |
| Iifonti | Khetha ifonti enye okanye ezimbini ezihambelana nesitayile sakho sangabo kwaye unamathele kubo |
| Imifanekiso | Sebenzisa izinto ezibonakalayo ezibonisa i-aesthetics kunye neenqobo zokuziphatha |
| Ilizwi lelizwi | Chaza indlela yakho yonxibelelwano ye-brand kwaye uyisebenzise kuwo onke amajelo |
Inyathelo 4: Yakha kwaye uvavanye iimveliso zakho
Ukwenza kunye nokuvavanya iimveliso zakho linyathelo elibalulekileyo xa uqala umgca we-cosmetic. Iqinisekisa ukuba iimveliso zakho zikhuselekile, ziyasebenza, kwaye zibhenela kwimakethi yakho ekujoliswe kuyo.
Ukukhetha uluhlu lwemveliso
Uluhlu lwemveliso yakho kufuneka luhambelane nesazisi sakho sophawu kunye neemfuno zentengiso ekujolise kuzo. Cinga ngezinto ezinje:
I-niche yakho ye-Brand
Ukhetho lwabathengi
Iindlela zentengiso
Amanqaku amaxabiso
Qala ngoluhlu olujolise kwiimveliso zeqhawe. Ungahlala usandisa umgca wakho kamva njengoko uphawu lwakho lukhula.
Ukuphuhliswa kwefomula eyahlukileyo
Ukwenza iimveliso zokungahambi, kuya kufuneka uphuhlise iifomula ezahlukileyo. Unezinto ezimbini eziphambili:
Sebenza kunye namava ochiza anamava ochiza ukwenza iifomula zesiko ukusuka ekuqaleni.
Iqabane elinomvelisi weeleyibheli zabucala olunokuphuhlisa iifomula ngokusekwe kwinkcazo yakho.
Nokuba yeyiphi na oyikhethayo, ebeka phambili usebenzisa izithako ezisemgangathweni, okhuselekileyo, nezisebenzayo. Ifomula yakho kufuneka ihlale izinzile kwaye inobomi beshelhe efanelekileyo.
Ukuvavanywa kokhuseleko kunye nokusebenza kakuhle
Phambi kokuba ususe iimveliso zakho, kufuneka ukhangele uvavanyo olucokisekileyo ukuqinisekisa ukuba bakhuselekile kwaye besebenza. Oku kubandakanya:
| Uhlobo | lovavanyo lovavanyo |
| Uvavanyo lokuzinza | Iqinisekisa imveliso ihlala izinzile kwaye isebenza ngokuhamba kwexesha |
| Uvavanyo lwe-ronitial | Itshekisha ii-microorposisms eziyingozi ezinokubangela usulelo |
| Uvavanyo loKhuseleko | Kuvavanya indlela engathethekiyo enokubakho njengokucaphukisa okanye i-allergies |
| Uvavanyo lokusebenza ngokwenza umsebenzi | Iqinisekisa ukuba imveliso inikezela ngezibonelelo zalo |
Kuya kufuneka ukuthobela imigaqo-nkqubo efanelekileyo nezokhuseleko. Oku kunokubandakanya:
Sebenza nomcebisi okanye igqwetha elinokwazi. Banokukukhokela kwimihlaba elawulayo.
Ukuhlaziywa ngokusekwe kwingxelo
Nje ukuba unefomula ye-prototype, lixesha lokufumana ingxelo. Yenza uvavanyo lwabathengi:
Amaqela ekugxilwe kuwo
Uhlolo lwe-Intanethi
Isampulu yemveliso
Qokelela izimvo ezinyanisekileyo kwizinto ezifana nokuthungwa, ivumba, ukusebenza kunye nokupakisha. Sebenzisa le ngxelo yokuphucula iifomula zakho de bakwazi ukufikelela kwimigangatho yakho.
Inyathelo le-5: Zulazula iimfuno zomthetho kunye nolawulo
Ukuqala umgca we-cosmetic kubandakanya okungaphezulu kokudala iimveliso ezinkulu. Kuya kufuneka uhambe uhambise imbonakalo yomthetho nelawulayo. Oku kuqinisekisa ukuba ishishini lakho lisebenza kakuhle kwaye liyayiphepha nayiphi na ingxaki yomthetho ezantsi kwendlela.
Ukubhalisa ishishini lakho
Inyathelo lokuqala libhalisa ishishini lakho nabasemagunyeni abafanelekileyo. Iimfuneko ezithile ziyahluka kuxhomekeka kwindawo yakho kunye nesakhiwo seshishini. Kuya kufuneka:
Khetha uhlobo lweshishini (umz.
Bhalisa kwiLizwe lakho okanye nguRhulumente weNgingqi
Fumana iilayisensi eziyimfuneko kunye neemvume (umz, imvume yerhafu yerhafu, imvume yokuhlala)
Kububulumko ukubonisana negqwetha leshishini okanye i-akhawunti. Banokukukhokela ngenkqubo kwaye baqinisekise ukuba uyathobela ngokupheleleyo.
Phawula uphawu lwakho
Ukukhusela impahla yakho yengqondo kubalulekile. Uya kufuna ukuthengisa intengiso yakho:
Oku kuthintela abanye ukuba basebenzise amanqaku afanayo anokudida abathengi. Ikwanika impendulo esemthethweni ukuba umntu uphulaphula uphawu lwakho lweempawu.
Ungalifaza iimpawu zentengiso kunye ne-USPTO Kodwa le nkqubo inokuba nzima. Cinga ngokuqesha igqwetha eliphawu lokurhweba ngokurhwebisa ukugcwala kunye nayiphi na imiba enokubakho.
Ukuthobela imigaqo ye-cosmetic
Umzi-mveliso we-cosmetics ulawulwa yi-FDA (ukulawulwa kokutya kunye neziyobisi) e-US. Eminye imigaqo ephambili ibandakanya:
| yokumisela | Inkcazo |
| Ilebhile efanelekileyo | Iilebheli kufuneka zidwelise izithako, ubungakanani be-net, kunye nazo naziphi na izilumkiso ezifunekayo |
| Uvavanyo loKhuseleko | Iimveliso kufuneka zikhuseleke ukuze zisetyenziswe njengoko bekucwangcisiwe |
| Ukuthobela i-GMP | Izixhobo zokwenza izinto kufuneka zilandele iinkqubo ezilungileyo zokwenza imveliso |
| Ingxelo yomsitho ogwenxa | Iziganeko ezimbi ezimbi kufuneka zinikwe ingxelo kwi-FDA |
Ukusilela ekuthobeleni kunokubangela isohlwayo somthetho kunye nomonakalo kwigama lakho leBrand. Hlala uhlaziyiwe ngemigaqo yamva nje. Kwaye usebenze nomcebisi osebenza ngokuthobela iziko.
Ukuqinisekisa izithako ezikhuselekileyo
Luxanduva lwakho ukuqinisekisa ukuba iimveliso zakho ziqulathe izithako ezikhuselekileyo nezivunyiweyo. Ithetha ukuba:
Ukuphepha nayiphi na into evaliweyo okanye ethintelweyo
Sebenzisa oonobumba abavunyiweyo
Chaza ngokufanelekileyo i-clograyers okanye iincasa
Ukuthambisa naziphi na iimveliso zemveliso
Ezinye izithako zinokukhuseleka kugxininiso oluthile okanye iifomu kodwa hayi abanye. Soloko usebenza nabathengisi abadumileyo. Kwaye ujonge ngokupheleleyo idatha yokhuseleko kwisithako ngasinye osisebenzisayo.
Inyathelo 6: Seka imveliso kunye nolawulo lwentengo
Nje ukuba uphuhlise iimveliso zakho, lixesha lokubazisa. Oku kubandakanya ukuseka inkqubo ethembekileyo yokuveliswa kunye nenkqubo yokubonelela. Linyathelo elibalulekileyo lokuqinisekisa ukuba umgca wakho we-cosmetic uqhuba kakuhle.
Ukukhetha uMvelisi oPhelekileyo
Ukukhetha umenzi ofanelekileyo kubalulekile kwimpumelelo yakho. Uya kufuna ukufumana enye ethi:
Inamava kwimveliso ye-cosmetic
Inokuvelisa umgangatho ongaguqukiyo
Ngaba amandla okuthatha ishishini lakho likhula
Ilandela iinkqubo zokwenza imveliso (i-GMP)
Yenza ngenkuthalo yakho. Uphando abanokubakho ngokugqibeleleyo. Ndwendwela iindawo zazo emntwini ukuba kunokwenzeka. Kwaye ucele izingqinisiso ezivela kwezinye ii-randes zasebenza nazo.
Ukuphuhliswa kwesicwangciso sempahla
Isicwangciso sezinto ezilungelelanisiweyo zezinto ezilungelelanisiweyo zigcina ikhonkco lakho lisebenza ngokufezekileyo. Kufuneka igubungele:
| kwendawo ephambili | ukuqwalaselwa |
| Ukuthengwa kwempahla | -Ukuchonga abathengisi abanokuthenjwa
- ngokuxoxisana kunye namaxabiso
-ukuseka iodolo kunye neeshedyuli zokuhambisa |
| Imveliso | -Ukumisela ubungakanani be-BATCT
-uququzelela ngomenzi
-ukucwangciswa kwamaxesha abekiweyo |
| Ukuhanjiswa | (kwi-vs vs.
-Ukhetha iindlela
zokuphumeza |
Imephu kwinyathelo ngalinye ngokweenkcukacha. Chonga iibhotile ezinokubakho okanye umngcipheko. Kwaye wenze izicwangciso zokuthambeka phambili ukuze uwalungise. Isicwangciso sezinto ezinamandla ezinciphisa ukuphazamiseka kwaye igcine iimveliso zakho ziqukuqela kakuhle.
Ukumiliselwa kweenkqubo zolawulo lweempahla
Njengoko umgca wakho we-cosmetic hula, ukugcina umkhondo we-inventri uyanda ngakumbi. Kuya kufuneka uphumeze iinkqubo ukuya:
Ukubek'esweni amanqanaba esitokhwe kwi-sks kunye neendawo ezahlukeneyo
Ukulandelela inqanawa engenayo kunye nokuphuma
IIMPENDULO ZOKUVUKA UKUKHUMBULA OKANYE UKUFUNDA
Ukulawulwa kwemihla yokuphelelwa kunye nobomi beShelsi
Zininzi iindlela zolawulo lwesoftware ekhoyo. Abanye abadumileyo babandakanya:
IRhweba
I-Zoho ingeniso
I-orsoro
I-FishBowl
Khetha enye edibanisa nezinye iinkqubo zakho zeshishini. Kwaye uqeqeshe iqela lakho ngendlela yokuyisebenzisa ngokufanelekileyo.
Ukunyanzelisa amanyathelo olawulo lomgangatho
Ukugcina umgangatho wemveliso engaguquki kubalulekile wokwakha ukuthembana kwabathengi. Ukumiliselwa kwamanyathelo olawulo olungqongqo (i-QC) kuwo onke amabakala emveliso:
Izinto ezingena ezingenayo
Iinkqubo zeMveliso
Ukuvavanywa kwemveliso egqityiweyo
Ukupakisha kunye nokulebhelisha
Sebenza nomvelisi wakho ukuseka imigangatho ye-QC kunye neeprotokholi. Oku kunokubandakanya:
Uxwebhu yonke imisebenzi ye-QC. Kwaye uphononongwa rhoqo indawo yakho yomentu ukuqinisekisa ukuthotyelwa. Ukubamba imiba esemgangathweni kwangoko kunokukusindisa ixesha, imali, kunye nentloko phantsi komgca.
Inyathelo 7: Phuhlisa iSicwangciso sentengiso kunye nokuHambisa
Ngeemveliso zakho zilungele ukuhamba, lixesha lokubazisa kwizandla zabathengi bakho. Oku kufuna ukuthengiswa kwengqondo kunye nesicwangciso sokuhambisa. Kuya kufuneka uthathe isigqibo sokuba uza kuthengisa phi kwaye njani umgca wakho we-cosmetic.
Ukuthatha isigqibo malunga neendlela zokuthengisa
Zininzi iindlela zokuthengisa iimveliso zakho:
Kwi-Intanethi (umzekelo, eyakho iwebhusayithi, iimakethi ezinjengeAmazon)
I-Brick-And-fears yevenkile
I-hybrid yeziteshi ezikwi-intanethi kunye ne-intanethi
Cinga ngezinto ezinje:
Imigca emininzi ye-cosmetic iqala ngokuthengisa kwi-intanethi. Yindlela esebenzayo yokufikelela kubaphulaphuli abaninzi. Unokwandisa kwintengiso kamva njengoko uphawu lwakho lukhula.
Ukuseta iwebhusayithi ye-e-commerce
Ukuba ukhetha ukuthengisa kwi-Intanethi, uyakufuna iwebhusayithi ye-e-comment ye-e-comment ye-e-commed. Izinto eziphambili zibandakanya:
| yenqaku | Inkcazo |
| Ikhathalogu yeMveliso | Cacisa imifanekiso yemveliso, inkcazo, kunye namaxabiso |
| Isikhoji sokuthenga | Kulula ukongeza kwaye ususe izinto |
| Isango lokuhlawula | Ukhetho olukhuselekileyo njengamakhadi etyala, iPaypal, intlawulo ye-Apple |
| Ukulandelela umkhondo | Uhlaziyo lwexesha lokwenyani kwimo yoku-odola kunye nokuhambisa |
Ungayakha indawo yakho ukusuka ekuqaleni. Okanye sebenzisa amaqonga athe ufumana okanye i-Woocommerce eyenza lula inkqubo.
Tyala imali kwifoto ephezulu ekumgangatho ophezulu. Kwaye bhala ikopi enyanzelekileyo ebonisa iimveliso zakho ezikhethekileyo. Iwebhusayithi yakho ihlala ingumbono wokuqala womthengi wokuqala. Yenza ibe mkhulu.
Ukusebenzisana namahlakani athengisayo
Ukuthengisa ngamaqabane entengiso kunokunceda ukwanda kwakho. Kodwa yiba ukhethe ukuba usebenza nabani. Jonga abathengisi ukuba:
Lungelelanisa nomfanekiso wakho womfanekiso kunye nexabiso
Yiba nesiseko somthengi esihambelana nemakethi yakho ekujoliswe kuyo
Nika inkonzo elungileyo yentengiso kunye nenkonzo yabathengi
Fikelela kubathengi okanye ubekho kwimiboniso yorhwebo ukuba wenze uqhagamshelo. Zilungiselele ukuxoxa:
Umgca wakho weMveliso kunye neendawo ezikhethekileyo zokuthengisa
Amaxabiso athengisayo kunye nobuncinci bomgangatho
Inkxaso yokuthengisa kunye noqeqesho lwabathengi
Ukwakhiwa kobudlelwane obuqinileyo kuthatha ixesha kunye nomzamo. Kodwa inokuhlawula ngokukhulisa ukuvezwa kweBrandi kunye nentengiso.
Ukulungelelanisa ukuhanjiswa kwemveliso kunye nokubuya
Izinto ezifanelekileyo zezinto ezifanelekileyo ziphambili ukugcina abathengi bonwabile. Iqabane eline-carsried ethembekileyo. Kwaye unike uluhlu lweendlela zokuhambisa ezifana:
Qiniseka ukuba ukupakishwa kwakho kukuqina kwaye kukhuselwe. Akukho mntu ufuna ukufumana iimveliso ezonakalisiweyo.
Yiba nemveliso ecacileyo kunye nomgaqo-nkqubo wotshintshiselwano. Kwaye wenze inkqubo ilula kangangoko inokwenzeka kubathengi. Oku kunokubandakanya:
Ukubonelela ngelebhile yokuhambisa
Ukubonelela ngembuyekezo yasimahla okanye itshintshiselwano
Ukulungiswa kwembuyiselo ngokukhawuleza
Cinga ngokusebenza neZiko lenzaliseko njengoko usiya Banokujongana nezinto zexesha lemihla ngemihla. Oku kukukhulula ukuba ugxile kwezinye iinkalo zokukhulisa ishishini lakho.
Inyathelo 8: Yenza isicwangciso sokuthengisa esibanzi
Ukuphuhlisa isicwangciso sokuThengisa seTrinte
Isicwangciso sokuThuthwa kweSitayile esininzi sibalulekile. Sebenzisa amaqonga edijithali, ukusebenzisana kwempembelelo, kunye nentengiso yemveli. Ijelo ngalinye lifikelela kwicandelo elahlukileyo labaphulaphuli bakho.
Ukuthengisa kwedijithali kubandakanya imidiya yoluntu, amaphulo nge-imeyile, kunye ne-seo. Ivumela ukujolisa ngokuchanekileyo. Ukuthengisa ukuthengisa iifreyiti ezithembayo ukukhuthaza iimveliso zakho. Intengiso yemveli, njengoPrinta okanye iintengiso zeTV, zongeza ukuthembeka.
Dibanisa ezi ndlela zefuthe eliphezulu. Imiyalezo engaguqukiyo yonke iqonga iqinisa uphawu lwakho. Ukulandela umkhondo ukutshintsha ubuchule njengoko kufuneka.
Ukucwangcisa umcimbi okanye iphulo lokuvelisa i-buzz kwaye utsala abathengi
Umsitho wokuphehlelela unokwenza i-buzz ebalulekileyo. Cwangcisa umcimbi wokubandakanya obonisa iimveliso zakho. Sebenzisa iindawo ezizodwa kunye nemixholo yokuyila ukutsala ingqalelo.
Cela abaphembeleli, cinezela, kunye nabathengi abanokubakho. Nika iisampulu kunye nemiboniso. La mava ngamava ngamava ayanceda ukuba bakhethe imincili kunye nokuthembana.
Gqibezela umcimbi ngephulo le-Intanethi. Sebenzisa amaziko amancedo, i-teasers, kunye nokunikezelwa okukodwa. Oku kuyakha ulindelo kunye nokuqhuba itrafikhi kwiwebhusayithi yakho.
Ukuqesha amaqonga eendaba zentlalo yokwakha ubudlelwane babathengi kunye neemveliso zokubonisa
Imidiya yoluntu sisixhobo esinamandla. Sebenzisa ukunxibelelana nabathengi kunye neemveliso ezibonisa. Iqonga njenge-Instagram, i-Facebook, kunye neTiktok inikezela ibali elibonakalayo.
Thumela rhoqo ngomxholo ophezulu. Sebenzisa iifoto, iividiyo, kunye nemijelo ephilayo. Ukuzibandakanya nabalandeli ngeZimvo kunye nemiyalezo ethe ngqo.
Sebenzisa ukhuphiswano kunye nokunikezela ukwenza ukubandakanyeka. Yabelana ngomxholo oveliswe ngumsebenzisi wokwakha uluntu. Umkhondo we-metriric yokukhangela ukuze uqonde ukuba zeziphi na iimodi zabaphulaphuli bakho.
Ukusebenzisana namandla obuhle ahambelana nexabiso lakho leBrand
Iqabane elinamachaphaza obuhle abelana ngexabiso lakho. Banokukhuthaza ngokuyinyani iimveliso zakho kubalandeli babo. Oku kuyakha ukuthembeka kunye nokuthembana.
Khetha abaphembeleli ngononophelo. Khangela abo banonxibelelwano oluphezulu kunye nabalandeli bokwenene. Abaphulaphuli babo kufuneka bangqinelane nemakethi yakho ekujoliswe kuyo.
Sebenzisana nomxholo wobugcisa. Vumela abaphembeli babelana ngamava abo kwiimveliso zakho. Oku kubonelela ngovavanyo oluqinisekileyo kunye ne-bradens fikelela kuyo.
Inyathelo le-9: Landisa kwaye Phakama umgca wakho weCosmetic
Ukwenza iSicwangciso sakho sokuQesha kunye nokuBekwa kweliso kwiNgxelo yoMthengi yokuqala
Qala ngokwenza icebo lakho lokuqalisa. Qinisekisa ukuba iinkcukacha zonke zikhona. Sebenzisa zonke iindlela zakho zokuthengisa. Oku kwandisa ukufikelela kunye nefuthe.
Jonga ingxelo yokuqala yabathengi. Sebenzisa uphando kunye nemithombo yeendaba zentlalo yokuqokelela izimvo. Jonga iipateni kunye nemiba eqhelekileyo. Oku kunceda ekuchongeni iindawo zokuphucula.
Yenza ngokukhawuleza ingxelo. Lungisa iimveliso kunye neenkonzo zakho njengoko kufuneka. Veza abathengi abamamele. Oku kuyakha ukuthembana nokunyaniseka.
Ngokuqhubekayo ukuqokelela ulwazi lokufumana iimveliso kunye neendlela zokuthengisa
Ungaze uyeke ukuqokelela ulwazi. Sebenzisa izixhobo zokuhlalutya ukulandelela intsebenzo. Ukubeka iliso kwintengiso, uphononongo lwabathengi, kunye nokuzibandakanya kwezentlalo. Le datha ibaluleke kakhulu.
Hlaziya iimveliso zakho ngokusekelwe kule ngxelo. Ukuphucula ukwenziwa, ukupakisha kunye nemiyalezo yentengiso. Oku kuqinisekisa ukuba iminikelo yakho ichanekile kwaye inomdla.
Hlaziya izicwangciso zakho zokuthengisa rhoqo. Vavanya iindlela ezintsha kunye neendlela. Qhubeka nokuziphatha kweShishini. Oku kugcina uphawu lwakho lutsha kwaye ukhuphiswano.
Ukwandisa imigca yemveliso esekwe kwiindlela zentengiso kunye neemfuno zabathengi
Yandisa imigca yakho yemveliso. Iindlela zokubukela imarike ngokusondeleyo. Chonga iimfuno ezivelayo kunye namathuba. Oku kunokuba ziintlobo zemveliso ezintsha okanye izithako.
Mamela abathengi bakho. Bacela ntoni? Sebenzisa uphononongo kunye nengxelo ukukhokela uphuhliso lwemveliso. Oku kuqinisekisa ukuba izambatho zakho zihlangabezana neemfuno zokwenyani.
Qalisa iiMveliso ezintsha. Zivavanye kubaphulaphuli abancinci. Ukucocwa ngokusekwe kwingxelo. Emva koko, qalisa kwintengiso enkulu.
Ukuvavanya amathuba amatsha entengiso kunye nokwakha ubuhlakani obucwangcisiweyo
Khangela amathuba amatsha emarike. Phonononga iimarike zamazwe aphesheya okanye i-demographics entsha. Ukuqhutywa kophando olucokisekileyo ukuze baqonde aba baphulaphuli abatsha. Lungisa izicwangciso zakho ngokufanelekileyo.
Yakha ubuhlakani obuChutho. Sebenzisana nezinye iimpawu okanye abathengisi. Oku kwandisa ukufikelela kunye nezixhobo zakho. Ubambiswano lunokubonelela ngeendlela ezintsha zentengiso kunye namathuba okuthengisa.
Hlala uhleli uhlengahlengiso. Imakethi iya kutshintsha. Zilungiselele i-pivot kwaye ubambe amathuba amatsha. Oku kuqinisekisa uphawu lwakho luqhubeka lukhula kwaye uphumelele.
Ukuqukumbela
Ukuqala umgca wokucoca kubandakanya amanyathelo amaninzi. Qala ngokukhetha i-niche yakho kunye nokuqonda abaphulaphuli bakho. Ukuqhutywa kophando ngokucokisekileyo lokwenza iimveliso zakho.
Emva koko, hambani iimfuno zomthetho kunye neemvume ezikhuselekileyo. Yenza icebo lokuthengisa elomeleleyo. Qalisa iimveliso zakho kwaye uqokelele ingxelo.
Ukunqwenela oosomashishini abazixhalabisayo, bahlale bashukunyiswa. Ishishini libonelela ngamathuba amakhulu. UkuQeqwa kunye nokuHhlwaya zibalulekile.
Okokugqibela, qhubeka ucoca iimveliso zakho ngokusekwe kwiindlela zentengiso. Yakha ubuhlakani obuChutho. Hlala uguqukile kwaye ugxile kubathengi. Impumelelo ifikelelekile ukuba uhlala uzinikele kwaye usebenza.
